Associazione Piazza San Marco
20 January 2018

The meeting on tourism between the EU and China at the Doge’s Palace ended successfully

The summit on EU-China tourism that was held yesterday at the Doge’s Palace in St Mark’s Square met all expectations. Four hundred invited guests followed the work of the meeting that baptised the new ‘Silk Route’, as the Nuova Venezia wrote in its opening headline. The subjects dealt with were not only linked to tourism but also to culture, hotels and the agricultural and food industry. The problem, according to the Venice city council, which did the honours, is not so much the possible increase in tourists due to the arrival of Chinese visitors, but that of diverting and regulating tourism itself, to make new cultural places in the city known and diversify the attractions. In short, metropolitan tourism that follows the logic of integration and sustainability. The mayor of the city Luigi Brugnaro made contact with possible Chinese investors for the recovery of Porto Marghera while the chairman of Confindustria, Vincenzo Marinesi, noted that Chinese investors prefer Great Britain to Italy because of the uncertainty that reigns supreme in our country. Regarding tourism, China is a major resource for sophisticated, overnight and certainly not excursion tourism, which also loves luxury and spends, a tourism that Venice absolutely must intercept.